About Alter Ego

Alter Ego operates within the premium segment with a clear focus on leather and suede. The designs are visually strong, yet grounded in wearability through the way materials are constructed and finished. The brand is created for those drawn to outerwear with character, where texture and form work together in a natural way.

Origin of Alter Ego

Alter Ego was founded from a focus on materials with depth and presence. By placing leather and suede at the center, the brand developed a collection where craftsmanship meets contemporary design. This approach has shaped a distinct identity within modern outerwear.

Alter Ego brand DNA

Silhouette & shape

Alter Ego builds around outerwear that defines the outline of a look. Jackets are designed with strong lines and considered proportions, allowing them to stand out without relying on additional layers. The result is a clear, confident silhouette.

Material & feel

Leather and suede give the collection its depth. The materials feel rich and supple, developing character over time while maintaining comfort. The finishing enhances the tactile quality, ensuring each piece feels as strong as it looks.

Signature features of Alter Ego

Alter Ego is recognized through its textured surfaces, defined shapes and focus on material. Leather and suede introduce natural variation, while the construction gives each piece presence. These are garments that shape an outfit rather than complete it.

The Alter Ego collection at LUTZ

At LUTZ, you will find a focused selection of Alter Ego centered on leather and suede outerwear.

Alter Ego jackets

Discover jackets that set the direction of an outfit. Combine with denim and essentials or layer over tailoring for contrast.

Alter Ego coats

Explore longer silhouettes that add depth and structure. Designed for moments where material and shape take the lead.

Alter Ego leather jackets

Shop leather jackets with a strong visual presence and a comfortable feel. The materials evolve over time, adding individuality to each look.

Our selection of Alter Ego

At LUTZ, we select Alter Ego based on material, silhouette and visual impact. Each piece is chosen for its ability to stand on its own while remaining easy to integrate into a wardrobe. The focus remains on outerwear with lasting presence.

Alter Ego at LUTZ

Alter Ego at LUTZ offers a collection of jackets and coats where leather and suede define the look. Through the combination of rich materials and strong shapes, the pieces bring immediate structure to an outfit. This makes Alter Ego a distinct presence within a contemporary wardrobe.